It is common to present SEO as something mysterious. In reality, most sites on the first page do a handful of basic things properly. This article gives an order that a business owner without technical knowledge can also check.
1. The right keyword
Target what people actually search for. Instead of “body repair”, searches that show intent — “bursa body repair price” — are both less competitive and closer to buying.
2. One topic per page
Every service belongs on its own page. Sites that explain six services on one page fall behind on all six.
3. Title and description tags
- Keep the title under 60 characters, with the target keyword near the start
- Let the description invite the click; it does not affect ranking but it changes the click rate
- Give every page a unique title
4. Speed and mobile
Most searches come from phones. If your page does not open in three seconds on a phone, you lose the customer before you lose the ranking.
5. Internal links and structure
Link service pages to each other and to blog posts. Google understands how pages relate from links — and so does the visitor.
6. Structured data
Add schema.org markup for business information, services, frequently asked questions and articles. That is how you appear in results with stars, questions and location.
There are no quick results in SEO, but with a properly built site the difference becomes visible from the third month.
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